London, 20th February 2017
Catchpoint, a leading provider of digital performance analytics, today announced that Europe's largest online automotive ad portal, AutoScout24, which is visited by over ten million users a month, is now using the company's performance analytics solution.
In order to bring together the numerous vendors and buyers of vehicles, the speed and performance of the Web appearance for AutoScout24 is crucial. AutoScout24 wants to offer its customers a great user experience and is always looking for technologies that will further improve the experience.
Through the Catchpoint Waterfall Charts, AutoScout24 can identify and isolate the various first and third party elements on its page. This is how the performance teams see which items have an impact on the user experience and can respond immediately.
In addition, AutoScout24 uses Catchpoint Waterfall's film strip feature to create performance scenarios. The feature shows what the user sees when playing different page elements. This means that all decision-makers can immediately understand the effects of the different metrics recorded.
With the help of Catchpoint, AutoScout24 isolates, repairs and removes page elements that could affect online customer experience and significantly improves its loading time. With old data from test metrics that Catchpoint stores for up to three years, AutoScout24 can also compare the data with older performance values.
Daniel Hesse, Senior WebOp Engineer at AutoScout24 said: "We are a digital marketplace and help people find the right car for them by being simple, efficient and stress-free. The speed and reliability of our website plays an important role. Catchpoint provides me with detailed, helpful information to further optimize our performance. This allows us to offer our users an even better experience."
"AutoScout24 is visited by over ten million users every month. Our solutions help the performance teams deliver outstanding customer experience, "adds Mehdi Daoudi, CEO of Catchpoint.
AutoScout24 is the largest pan-European automotive digital classified platform. The marketplace empowers people to realize their car-owning dreams simply, efficiently and stress free. AutoScout24 offers listings products for used and new cars to dealers and private sellers. In Germany, AutoScout24 enjoys a unique aided brand awareness of 95 percent within its target group.
AutoScout24 is part of Scout24 Group, which operates leading digital marketplaces dedicated to the real estate and automotive sectors in Germany and other selected European countries. Further information is available under http://www.autoscout24.com